We offer Media Training, a valuable immersion tool in the media universe that significantly improves the relationship and the communication of high executives, directors and spokespeople with journalists and other stakeholders. The course can take place at Agência Comunicado or in company.
For a day, participants are trained by a team of qualified professionals with proven experience in Corporate Communications and Media Relations, in order to make them prepared to relate to the media in a very productive manner.
The course can be adapted to enable the participant to speak in public and make specific presentations in a efficient and uninhibited way, such as when preparation and training of speeches for specific events is required. It can be remade at regular intervals, with new goals and simulations.
Results are immediate. After the training, which is both theoretical and practical, trained executives are much more comfortable for positive interactions with the media, to concede interviews and deal with situations involving video and audio recordings.
✔ Our Media Training features:
✔ Specialized training in order to improve communications
✔ Degree of difficulty: can be very high (e.g. simulations of crisis); high (e.g. delicate situations) or medium (e.g. common situations)
✔ It has great value for the alignment of institutional speeches and key messages
✔ Protects the organization's image
✔ Stimulates and enhances the participants' natural communication skills
✔ Teaches different messaging techniques
✔ Improves the understanding of the media's functioning
✔ Possible difficulties (shyness/ fears/ phobias) are reduced
✔ Participants establish more productive relations with the media
✔ Participants transmit information more clearly
✔ Participants start handling difficult questions better
✔ Participants start turning interviews into opportunities to spread messages
✔ Possible participation of invited TV journalists
✔ Possible participation of speech therapist